The main and the biggest village on Dugi Otok. Administrative, economical and urban centre of the island. It was named after salt fields and it was mentioned for the first time in 1105. It is placed in the NE part of the island, with a thousand year of fishermen tradition.

It is famous for its rich cultural heritage, the gothic church of Sv. Marija built in 15th century, where once used to be a Medieval church. It's ornated by linear Pleter pattern with monumental wooden altar with two Renaissance paintings. In the village there are several gothic, Renaissance and baroque houses, and the first written document about Sali from 990 AD is about fishery and houses in the nearby Telascica.

In Sali many activities are developed: agriculture, tourism and fishery - catching and manufacturing fish. In the village there is butchery, bakery, a few general stores, restaurants, taverns, pubs, a doctor's office, a dentist, a post office with telephone cabins, a bank and port authorities. There is a repair workshop for yachts and other ships.

During the summer there are many festivities in Sali, among which the most famous is Saljske Uzance, a folk festivity that represents the rich tradition and rituals of the village. It is held one week before the festivity of Velika Gospa (15. 08) and lasts a couple of days. It is recommended: Fishermen's night (on Friday), the Night of Sali (on Saturday), and the Donkey Race (on Sunday). The main attraction of Saljske uzance is donkey music, a group of 20-30 young men, dressed in a traditional fashion, playing ox horns, old irons and drums, performing funny melodies. Donkey music performed at the famous Venice carnival and represented the Croatian tourist board in Munich. For a number of years, Sali has been organizing Sali Cultural Summer (July-August), while many theatre companies, painters, writers, as well as other artists make their contribution to the culture of Sali and the entire island.

The vicinity of Kornati and the cove of Telascica make Sali a window to these marvelous beauties of the Adriatic Sea, and the village has all the predispositions for development of nautical, scuba diving as well as all others types of tourism.